most
popular
Design

Two renowned fragrance houses are gearing up for the hottest festive season with new seductive packaging.

This month sees the launch of Ocado’s new packaging design, creating a fresh identity for the brand. The new look & feel designed by jkr builds and elevates the existing Ocado brand mark, creating a distinctive and attractive design system which can work across the brand’s diverse range of own label products. This was then rolled out and implemented by the internal design team at Ocado.

This week sees the launch of new packaging for Billington’s sugar, designed by jkr. By developing personality through the Billington’s ‘B’, the new design strives to establish an impactful and memorable visual equity for the brand, giving it standout and charisma on shelf.

One of the top-rated UK packaging design consultancies, jkr, published last December its third book about design — an observation on 25 great brands, which give us all a good lesson. This brilliant mix of thoughts, trivia, beautiful images and juicy copy titled 'Champions of Design' is being given away in electronic form — you can either read it onscreen or download the PDF to your desktop.

To commemorate the brand’s 85th anniversary, Erno Laszlo is launching the Hollywood Collection with the packaging designed by London-based packaging consultants jkr.

This week sees the launch of the 2011 Penhaligon’s Christmas Gift Collection, designed by jkr. The range conveys the premium elegance associated with the Penhaligon’s brand whilst playing on its wit and humor.

London-based package design specialist jkr has created the design for the new Penhaligon's fragrance, Juniper Sling.

The new look Müller packaging, redesigned by London-based package design specialists jkr, is to be launched in the UK this month.