Kids Brand Index 2011 Revealed Favorite Childrens Brands
A new report from Brand Republic and Harris Interactive shows a table of leading household brands that children like the most.
15 August 2011
Social Media Week Revealed Facebook Top 20 Snack Brands
That is nothing new that giant brands support themselves on Facebook, especially in the CPG snack category. Millions of users ‘like’ the brands custom pages and join the activities suggested on it.
10 June 2011
Kit Kat Turns 75
Kit Kat, one of the most successful brands produced by the Nestlé company, is celebrating its 75th birthday. The name of the iconic chocolate ‘fingers,’ approx. 540 of which are consumed every second around the globe (according to the Guinness Book of...
11 October 2010
Kit Kat Took British Boys Band into Augmented Reality
Time has come for Kit Kat to step into the virtual world of augmented reality. The Nestlé-owned brand and pop group Scouting For Girls are introducing a big marketing project, which uses new ways of engaging youth. The Kit Kat’s new project dubbed "Kit Kat...
18 August 2010
Kit Kat Crosses Fingers for the British Football Team
Kit Kat is encouraging sport fans to cross fingers for their favourite team (it would better be the English one) to win the World Cup, which kicks off today...
11 June 2010
Kit Kat With Blood: Greenpeace Asks to Give a Break to Orangutans
Kit Kat was turned into a killer in a new spot by Greenpeace. With the help of the new shock video the environmental organization wants to show that Nestlé, the producer of the chocolate brand, destroys forests for palm oil and kills orangutans, living...
18 March 2010
Snap Street Chairs by Kit Kat
Kit Kat is running a risk of shifting from making chocolate bars to manufacturing furniture. The first step in this direction was made in Auckland — there the brand presented The Kit Kat Chair Street Posters made of pieces of chairs. They can be taken from the...
2 March 2010
Kit Kat Japan: Create a Packaging of Your Own
Global brands like to engage consumers in creating new packaging. Nestle’s Kit Kat is inviting the Japanese fans to take part in a creative project and design packaging of their own. The brand has launched its
24 February 2010
Japanese liquid KitKat - to drink, not to eat
On August 31 Japan traditionally celebrates the 'Vegetable day'. To commemorate this holiday Nestle Japan in collaboration with Ito En, Ltd., Inc. have launched today on the Japanese market a new product - the drinkable KitKat "Rich vegetables".
24 August 2009
Kit Kat's third 'promo' break - Music Break
Nestle Confectionery is launching a new on-pack promotion called Music Break - the third and final of its three significant Kit Kat promotions this year. The previous were Perfect Break and
7 August 2009
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