Animal remarketing. Cases that will change the market strategy. ˜ Today modern people have begun to deal with animals more, than ever: they get pets, play with […]
Pepsi unveils a red-blue-white fashion collection “The Pulse of New Talent” in Dubai Pepsi continues to celebrate its passion for fashion and emerging talent to be closer associated with youth, pop culture and creativity— the emotional attributes that brand strives to communicate along with «refreshment.» Continue reading →
Chris Oates, Brisk Iced Tea brand manager, USA: «Art is a key brand pillar for Brisk» Popsop interviewed PepsiCo’s Brisk Iced Tea brand manager, Chris Oates, who shared his insights on Brisk’s successful efforts in engaging one of the most influential and growing population segments, the urban multi-cultural Millennials in the U.S. Continue reading →