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Despite a huge Instagram popularity, the app is the most predictable social network in terms of target audience. It was our hypothesis, and the goal of Popsop Research was to prove or refute it.
Louis Vuitton promotes the Fall 2014 Shoe Collection with an effort that gets the shoes integrated into the Paris scenery.
The exclusive pieces will be revealed beginning mid-October 2014 across Louis Vuitton stores worldwide.
Unlike the Art of Packing video series, the new effort is designed not to teach consumers some real practical skills, but just to showcase an adorable selection of new luxury goods, from iPhone cases and scarves to bags and ties.
The study reveals that Apple continues to be the most valuable global brand and is now worth $185bn, followed by two other technology giants, Google ($113bn) and IBM ($113bn).
Louis Vuitton unveils a new installation in its “The Art of Packing” series, which explains the smart packing techniques using a playful animation format. In the new chapter, Louis Vuitton focuses on the most effective ways of folding clothes and packing them in the Zephyr 55 trolley case.
A highly controversial Louis Vuitton spot, produced by the U.K.’s Love Magazine and directed by James Lima, sheds some light at the life of ladies of the evening as they are waiting for their clients in the dark streets of Paris at night. Of course, the video serves not as a documentary but as an artistic approach to publicize the fashion giant’s latest collection. The film stars top models and includes footage from the brand’s Paris Fashion Week show.
The women wardrobe piece comes in three different styles by Retna, Os Gemeos and Aiko (“love” in Japanese) with prints, which suit any look and fit any occasion.