
Red Bull UK launches a new limited edition can featuring the world-renowned stunt rider Travis Pastrana who earlier participated in the brand initiatives.
24 May 2012

To celebrate London 2012 Olympic Games, Coca-Cola South Pacific has launched a limited edition Coca-Cola aluminum bottle.
21 May 2012

Following its ‘Legendary Football’ ad campaign, Heineken has launched a limited-edition version dedicated to the 1873 label and in collaboration with KLM Royal Dutch Airlines.
9 November 2011

illy has been blending art and coffee for decades, and one of the most striking results of such a mix is its illy Art Collection, which now...
27 October 2011

Following their previous project with Heineken on ‘musical’ limited edition cans back in May 2011, Paris-based Raison Pure team have continued collaboration with the...
13 September 2011

Asian Paints is India’s largest paint company and is ranked amongst the top ten Decorative Coatings companies in the world—its reputation comparable with the best in terms of both innovativeness and reliability. Over time its name has become synonymous with the joy of home...
31 August 2011

PepsiCo Beverages Turkey has signed an agreement with Rexam Beverage Can to design a can for Pepsi Istanbul's new limited-edition lemon and mint twist on the classic soda. The promotional cans and flavors are seasonal products for summer 2011.
18 August 2011

Celebrating its 125 anniversary, Coca-Cola introduces a new look of its Diet Coke can. The Diet Coke that was first introduced in 1982, will change its can image and appear on shelves in the U.S. stores in September. A magnified segment of the...
17 August 2011

Nestlé’s Quality Street, the nation’s favorite wrapped chocolates and toffees, is celebrating the upcoming nuptials of HRH Prince William and Kate Middleton with a special limited edition tin...
4 April 2011

illy is one of the biggest fans of contemporary art and contently proves it by launching themed projects and awards as well as...
30 March 2011
“For an average consumer the value of branding is down to making the right choice”

Sara Jones, Creative Director at brand development and packaging design agency Anthem Worldwide, shares her round up of the top five print innovations, which have the potential to create real standout, as long as they’re used to enhance –- rather than ‘be’ -- the brand idea.
If you had to choose the ultimate business super power, what would it be? Big budgets, global reach, an innovation pipeline full to bursting, a PR machine capable of generating positive press 24/7? Without hesitation, I answered “agility.”
Cheryl Swanson, Head of Toniq, once again explores the consumer trends for different age groups in the USA.
Before we had Apple Macs, Photoshop and a myriad of other programmes, design centered on tradition and craftsmanship, on the physical and the tactile. Yet now, we see the worlds of digital design and physical craftsmanship joining to create new expressions and celebrations of the power of making.
There’s a natural relationship between the style of our daily surroundings and how we feel. A great space can make us feel better, more hopeful and even more productive. And we often use our own space to express a vision of ourselves.

