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An international food manufacturer Nestle has recently launched a new product on the Asian market - the collagen containing instant coffee in a range of Nescafe body partner drinks.
Nescafe coffe brand has launched its biggest advertising campaign in 20 years with a GBP 43m budget. It kicks off in UK under the new strapline: "Coffee At Its Brightest" - making a radical change from the romantic nature of an ongoing ad communications.
Nescafe coffee brand has started in Benelux an online art contest for the best coffe cup design. The users can create their designs at www.nescafe.be, submit finished art works and vote online.
Фccording to new research by Nestle Professional, nearly 50% of coffee-drinkers could be persuaded to trade up to a larger serving.
Nestle Italia has recently launched the new Nescafe Cappuccino in an elegant packaging. Besides the classic taste Cappuccino Classico the company has released 2 new flavours
Following the company’s great success in bars all over Italy, Nescafe entered the Italian market with the Nescafe Ginseng Coffee as well, allowing for a revitalizing, tasty break anywhere and anytime.
Global food group Nestle has launched a new beverage, Nescafe Greenblend, adding it to a segment of popular antioxidant-rich foods.