Nike brings together two most famous golfers of our days, Rory McIlroy, who has recently joined the team of Nike faces, and icon Tiger Woods in a tongue-in-cheek new ad titled “No Cup is Safe.”
The brand is launching a three-month Nike+Accelerator Program for tech and sports startups in the U.S.
Nike unveils a new collection of footwear and clothing created in collaboration with the world's most expensive football (soccer) player.
The seven-time Tour de France winner and the chairman of Nike’s Livestrong foundation used illegal substances for enhancing performance in sports misleading Nike for more than a decade.
Nike, the brand traditionally associated with running, sports and positive attitude to life, has shot a new inspirational film "Extra Time" in collaboration with W+K Portland, probably, in a move to promote its recent "We Run 2012" campaign.
Converse, which celebrates creative independence and is committed to helping emerging musical talents to speak (or, sing and play) out, is bringing its unique experience, Converse Rubber Tracks, to a new land. The Brooklyn-based studio of the brand, where aspiring musicians can record their tracks free of charge, is arriving in Montreal, Canada next week, September 17-22. The “Converse Rubber Tracks in Montreal” pop-up studio will be opened as part of the POP Montreal International Music Festival.
Fun digital 'running' experience was created to introduce new Lunarglide+ running shoes on the local market.
Nike, which has always been motivating people to run through various activities including 'Alice spots' and 'I would run to you' video, launches the 2012 season of its We Run race series, which connects runners around the world. The forth We Run series offers almost 7 million Nike+ community members inspirational new technology and products.