latest in Perrier

• 

  Perrier Offers a Virtual Reincarnation Experience in a Digital "Secret Place" Game

  Marketing  Apr 5, 2013

  Commemorating its 150th anniversary, Perrier is launching a global digital campaign that invites fans to participate in the brand's 'Secret Society' party in Paris and virtually live someone else's live for a while. The website Perrier Secret Place, developed by Ogilvy & Mather Paris, helps unlock an unparallel, super-natural 360° gaming experience that resembles the style of the previous Perrier's campaigns, such as Dita von Teese’s gothic mansion and Le Club Perrier. 

• 

  Perrier Launches Slim Cans in Canada, Prepares for Its 150th Anniversary

  Advertising  Mar 13, 2013

  The Perrier brand, which marks its 150th anniversary this year, is rolling out Perrier Slim Cans in Canada to celebrate the spring and summer seasons. The slim aluminum 250 ml single-serve cans contain the French carbonated water with natural, pink grapefruit and lime flavors with no sugar and zero calories. The cans are available nationwide at the suggested price of $6.99 for a 10-pack.

• 

  Le Club Perrier: YouTube Users Help Turn on the Online Party Heat

  News  Jun 8, 2011

  Perrier, which last summer excited the audience with the launch of a state-of-the-art digital mansion, where Dita von Teese was pouring the brand’s water all over her gorgeous body, kicks off another online project dubbed ‘Le Club Perrier’ on YouTube. The French water brand encourages users to join in to make the virtual party wilder and steamier (real fun starts when there are thousands of people—this party evolves with the number of views) and win a trip to NY plus an access to a fabulous ‘Le Club Perrier’ party this fall.

• 

  Dita Von Teese’s Lessons of Seduction in Perrier Mansion

  News  Jul 12, 2010

  Dita Von Teese, the famed American queen of burlesque and the face of the Perrier’s “Paparazzi” limited edition water, launched just for this summer, is inviting adults to come and visit her gorgeous online mansion. The doors of the huge house, where Dita is sharing her sensual experience with those who can do justice to it, are open only for people of proper age (standing in front of the gate, visitors are to enter their date of birth on a special plate).

• 

  Perrier "Paparazzi" by Dita von Teese

  News  May 20, 2010

  Celebrity marketing will always remain an effective tool of brand promotion and engagement with a target audience.

• 

  Perrier starts speaking French

  News  Jul 17, 2009

  Paris-based graphic design agency Hartland Villa created the identity for a new limited edition Perrier "Conversations" 2009.

• 

  Perrier artist series bottles by Agnes b.

  News  Nov 18, 2008

  At Perrier’s invitation, the French fashion designer Agnes b. has designed two bottles and a can for the famous sparkling water brand.

• 

  Perrier Gets Fashionable Makeover by French Paul & Joe

  Design  Sep 8, 2008

  The fashion water comes in yellow, brown and green bottles decorated with retro comic style graphics. They were designed by Sophie Albou of the famous French fashion house, Paul & Joe and will only be available for a limited time.