The Coca-Cola Company has stricken the deal with the U.S.-based innovative lab Liquid Light to further develop the CO2-to-Chemicals technology of making various multi-carbon chemicals such as propylene, isopropanol, and acetic acid from carbon dioxide. The company also converts CO2 to mono-ethylene glycol (MEG) which is a component of Coca-Cola’s PET PlantBottles.
Nivea is offering its fans a once-in-a-lifetime opportunity to share their personal style and creativity on a cap of a lipstick. The cosmetics brand has launched a competition dubbed ‘Kiss of a Style’ on its Facebook fan page and is calling its US consumers to join in to develop a design for the Nivea Care Lip packaging for truly memorable kisses. The winning limited-edition design will go live and be featured on caps which will be sold in stores across the USA in early 2013.
Coca-Cola Co. is boosting its soda selling growth varying its package sizes. This week Coca-Cola will announce the launch of12.5-ounce, 89-cent bottles. The retail price on its recently introduced eight-pack of 7.5-ounce Coke ‘mini’ cans in supermarkets will also be attractive and reduce by about 20% to $2.99.
Once upon a time, not so long ago, people bought their fruit and vegetables according to what was in season, saw them “packaged” in brown paper bags and carried them home in wicker baskets and shopping bags that were used again and again. Milk arrived on their doorsteps in glass bottles that were washed and reused umpteen times.
Blue Marlin has created dynamic new graphic packaging for an innovative brand that makes perfect cocktails every time. Funkin Puree is unique; it is the only 100 per cent natural fresh fruit cocktail ingredient on the market—it needs only ice and the appropriate spirit to make a foolproof cocktail, just squeeze the pouch and raise your glass.
Yesterday, Procter & Gamble announced plans to use renewable, sustainable, sugarcane-derived plastic on selected packaging on its Pantene Pro-V, Covergirl and Max Factor brands. Sugarcane-derived plastic is a significant development in sustainable packaging because it is made from a renewable resource, unlike traditional plastic, which is made from non-renewable petroleum.