P&G Helps Americans Find the Best Restrooms with the Improved SitOrSquat App for Its Charmin Brand
Charmin, the popular Procter & Gamble’s toilet paper brand has launched its new and improved SitOrSquat: Restroom Finder mobile application.
23 May 2012
P&G Encouraging Londoners to Make the Capital Clean before the Olympics Begin
London continues getting ready for the 2012 Olympic Games and the major brands are there to help...
7 May 2012
Olay Invites Women to Declare Moms Their ‘Beauty By Example’
For generations, Olay has helped women of all ages look and feel their most beautiful. In this celebration everywhere, Olay is working to give special recognition to one million moms.
24 April 2012
Old Spice Is Calling You to 'Believe in Your Smellf'
Popular manly antiperspirant brand Old Spice is rolling out a new inspirational promotion dubbed ‘Believe in Your Smellf.’ The new campaign, which has already taken the...
23 April 2012
P&G Saying 'Thanks Mom' in Its New Olympics Marketing Campaign
Procter & Gamble has rolled out its biggest ever ‘Thank You, Mom’ campaign that aims to thank mothers of Olympians and would-be Olympians around the world. The mom-thanking campaigns were a part of P&G marketing strategy for several years. The new initiative will be...
17 April 2012
P&G Takes a Load off in Its New Future Friendly Campaign
As part of its Future Friendly conservation education initiative, P&G has launched the new ‘Take a Load Off’ campaign to celebrate Earth Day 2012 and suggest Americans to switch to cold water laundry washing for two reasons— saving energy and cutting down...
3 April 2012
Duracell Encourages the Team USA to Rely on Copper to Go for the Gold
P&G’s Duracell has launched its ‘Rely on Copper to Go for the Gold’ program to support American athletes who are preparing for the 2012 Olympics.
27 March 2012
Pantene Establishes the National Donate Your Hair Day
P&G’s Pantene has teamed up with Seventeen Magazine to celebrate the first-ever National Donate Your Hair Day on April 27. Starting this year, the day will be encouraging more people to cut and donate their hair to Pantene Beautiful Lengths...
26 March 2012
Pampers Is to Launch an Olympics-supporting Diapers Series
To launch its limited edition ‘USA’ diapers and wipes, Pampers has partnered with two-time Olympic Games Gold Medalist (Beach Volleyball) and Team USA Hopeful, Kerri Walsh and her family.
15 March 2012
Procter&Gamble Kicks off the '1 Thank You = 1 Chance to Win' to Celebrate Mothers
Procter&Gamble, which is the global Olympics sponsor, is launching a new digital campaign dubbed 1 Thank You = 1 Chance to Win as extension on its ‘Thank You Mum’ activity dedicated to support Olympic athletes (the...
6 March 2012
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