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Sustainability

Australians are encouraged to sign petitions to authorities, asking them to support actual actions against plastic bottles pollution and making Coca-Cola be kind to the local nature.
With the launch of The Source by Thierry Mugler refill recycling just got sexy. But is it really recycling or just a brand-building gimmick?

It’s that time of year again here in the UK. Our TV screens are being hit with a blizzard of yuletide advertising. The retailers in particular vie for bragging rights as to who has the best ‘Christmas campaign’.

PUMA has announced a new concept of sustainable footwear, apparel and accessories for Spring/ Summer 2013 that are either biodegradable or recyclable when consumers return them to PUMA’s Bring Me Back Program at the end of their lifecycles.

Coca-Cola Enterprises that operates inWestern Europehas unveiled its plans to improve recycling behavior and infrastructure as part of its long-term goal to becoming a low-carbon, zero-waste company.

Coca-Cola has teamed up with musician and producer will.i.am and Beats by Dr. Dre and New Era to launch EKOCYCLE™

Recycling has inspired a range of apparel brands, including Levi’s, H&M, Nike and PUMA to name but a few, which launched a plethora of dedicated projects around the globe, creating new items...

Unilever’s PG Tips has launched a new marketing campaign offering Britons to recycle tea bags. PG Tips products are mostly sold in the UK, while the company with 12% of the world’s black tea supply is the largest tea buyer in the world.