Adidas's Group Executive Member Eric Liedtke and the Parley for the Oceans founder Cyrill Gutsch during their talk "Oceans. Climate. Life" discussed the problem of cleaning up the world ocean from post-consumer plastic waste.
The "Waste and Opportunity 2015" study across 47 U.S. companies have found that just few of them prioritize packaging sustainability policies, and almost all must significantly improve the volume of packaging source reduction, recyclability, compostability, as well as recycled content.
Following the successful last year's at-home recycling campaign with the retailer Sainsbury, the Coca-Cola's bottler CCE is launching another environmental effort "Recycling is the Answer" with Tesco in the U.K.
The brand pledges to finally manage safe aluminum production and reach 100% waste collection and recycling.
The Ekocycle Cube is positioned as “not just another tool for making,” but as “a revolutionary tool for RE-making things.”
To inject more fun into the process of collecting empty bottles, Coca-Cola installed a recycling gaming machine in Dhaka, Bangladesh.
The Raw for the Oceans collection of jeans is a collaborative project between the American R&B singer, producer and designer Pharrell Williams, the eco-thread company Bionic Yarn and the Dutch fashion brand G-Star RAW.
Consumers are switching to “slow” food, “slow” fashion, “slow” living, focusing on quality and durability rather than quantity and growth.