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46% of professionals worldwide think that “work friends are important to their overall happiness” because it generates positive atmosphere.
IKEA has released a report that sheds light on contemporary morning rituals of people living in big cities.
Google has swapped places with Apple and named the most valuable brand.
Nike has researched how the weather conditions influence the physical activity of amateur athletes.
The London-based advertising agency isobel has conducted an online survey among 1250 UK adults in December 2013 to discover the happiest brands in the UK.
Just 47% of the respondents in 2013 against 66% in 2012 were interested in any kind of news about brands or in the engagement with a brand.
This February, the brand and design agency Pearlfisher are launching their new exciting project, Futures Modes, that will epitomize 10 years of experience in research and insights for the future.
The 27-page study reveals the insights into hopes and fears of 500 British consumers of three generations of men: Gen Y, Gen X and Boomers.