There’s a model of a lady in a wheelchair, a double leg amputee and a man with dwarfism among others.
Tapping into the “collaborative consumption” trend, the furniture online store Made.com in the UK has encouraged current and potential customers to reach out to each other in physical space and share experience.
For real homes, you need something more than interiors—you need this energy and beat that is brought by pets like dogs.
“For 150 years, you’ve never stood still. Neither have we,” reads the tagline of John Lewis's new campaign.
Selfridges is rolling out a massive campaign, Hello Beautiful, that celebrates diversity of beauty and encourages people to share their definitions of beauty.
IKEA is making kitchens the center of the home universe in the new piece of the “Wonderful Everyday” campaign, launched in early 2014.
IKEA has transformed a subway train in Japan into a party space, to add more sunshine to the boring commuting routine and seed the joy, embedded into the brand’s philosophy, across the commuters. The two-day event—a showroom on the rails—was rolled out to support the launch of a new IKEA outlet near Tokyo’s Tachikawa Station.
IKEA USA is rolling out a nice project, “IKEA Home Tour,” to teach design tips and home furnishing expertise literally on the go.