Whether you’re a big successful brand design agency that keeps busy throughout a year, or a small independent studio putting on a good face while merely struggling to survive, one day your business development may see a dead end unexpectedly.
Yota Devices and media company Look At Media have launched a series of state-of-the-art experiments that center around multi-user testing of dual-screen YotaPhone.
Popsop sat down with Sam to discuss how local Russian brands can fulfill their potential to become globally known and iconic, and why Russian FMCG brands choose to imitate Western style rather than developing their own.
Yesterday Moscow's main hipsterish attraction Gorky Park saw the launch of the most ambitious brand new mobile device so far—the world's first dual-screen smartphone with an "always on" EPD-display, YotaPhone.
What does a Western design agency working with Russian brands need to know? David Rogers, founder and Creative Director of brand & packaging design company Pure, looks at the emergence of packaging design in Russia that blends East with West.
Mrs. Beckmann kindly shares her view on the Russian bureaucracy and ways to tackle it, reveals her personal client wishlist, and gives valuable cultural advice to international agencies looking to enter the Russian market.
Mr. Bolton talks about TBU’s business plans in Moscow, discusses opportunities and threats from the latest Publicis-Omnicom merger for WPP, and shares his vision of a sustainable brand.
PepsiCo, one of the event’s sponsors, has represented a ‘special gift’ to the attendees and respected guests—a new limited edition of Pepsi cans and bottles featuring some recognizable on-pack imagery of architecture of St. Petersburg.