Miller Lite Re-Launches ‘It’s Miller Time’ Tagline with a Sociable Twist
New ideas are often sourced from previous approaches. Miller Lite has returned to the old ‘It’s Miller Time’ tagline (now it has a new meaning) to encourage Americans to spend more time with their friends—not only for a beer. While in the previous campaigns under this...
3 April 2012
Grolsch and CARTILS Reveal New Design for Grolsch Packaging
Grolsch and CARTILS have revealed the new graphic design for all bottles, cans and other packaging for the iconic Grolsch brand...
24 February 2012
Peroni Nastro Azzurro Launches Autunno/ Inverno
Peroni Nastro Azzurro presents ‘Autunno / Inverno’ (Autumn / Winter), the second part of the Four Seasons of Italian Style campaign, a celebration of Italian life through the seasons in reflection of the fashion calendar. The film captures the vivacity of...
5 October 2011
SABMiller Will Acquire Foster's
Foster’s Group, Australia's biggest brewery has accepted a long-awaited takeover from UK drinks giant SABMiller.
22 September 2011
SAB South Africa Announced ‘SAB Sports Media Awards 2011’
The South African Breweries Limited (SAB) yesterday announced the launch of ‘SAB Sports Media Awards 2011.’ The awards were known previously as the ‘SAB Sports Journalist of the Year Awards’ and were established 31 years ago by former SAB marketing director Peter...
30 August 2011
Graham Mackay, SABMiller Chief Executive—on SABMiller plc proposal to acquire Foster’s Group Limited
“We believe that Foster's represents an attractive opportunity for SABMiller to acquire a leading brewer in a stable profitable beer market. Foster's is the Australian beer market leader, with a national footprint across all states and has a well developed route to market.” “Its...
19 August 2011
Pilsner Urquell Announced the Winners of Its 2011 Master Homebrewer Competition
Pilsner Urquell announced the winners of its 2011 Master Homebrewer competition at events held in New York City, Washington DC and Chicago last week.
17 August 2011
Pilsner Urquell kicked off a New Global Campaign ‘The Legends of Pilsner Urquell’ Capturing the True Historical Legends of the World’s First Golden Beer
Pilsner Urquell, a flagship of SABMiller’s international brand portfolio, launched its new global creative campaign ‘The Legends of Pilsner Urquell’ on YouTube and PilsnerUrquell.com. The meticulously created stop-frame animation film celebrates ‘The Day...
30 May 2011
Grolsch Celebrates Aspiring Filmmakers through Its 'Grolsch Film Works' Program
In the world of beer brands, Stella Artois and Grolsch are recognized cinema addicts...
25 April 2011
Peroni Celebrates the Taste of Italian Summer in New Campaign
SABMiller-owned brand Peroni Nastro Azzurro brings the taste of summer in its new Spring/Summer global ad campaign. The campaign launched on April 15 in cinemas. The central element of the campaign is a video produced using a 1960s style Bolex camera showing...
18 April 2011
Our Partners
Call for interviewees 2012
Interview
Trends
Expert Columns
