Singapore is a city where uncountable amount of banknotes, gold, jewels and luxury. Those who spend them successfully also live there. Moreover, the whole Instagram and millions of people for whom a young blood’s flashmob called “Stop being poor” is organized know how they do this.
Toyota is eying to engage young drivers with its latest campaign, Wakudoki, across eight Asia-Pacific markets such as India, Indonesia, Malaysia, Pakistan, Philippines, Singapore, Thailand, and Vietnam. The new effort, which is the first-ever completely digitally-led campaign of the brand, features popular Japanese dance group World Order who are supposed to build better awareness of the brand among the younger generation.
H&M is rolling out fashion&music initiative on the Asian market that sees the brand’s fashion catalogue working as a musical piece.
Durex released a web-commercial which allowed to interact with the people in the video by touching them.
Grey Group Singapore collaborated with the Singapore Association for the Deaf to create an app that is designed to help deaf people “hear” the sounds of the world around them.
For real homes, you need something more than interiors—you need this energy and beat that is brought by pets like dogs.
Coca-Cola is continuing to bring happiness across the world with smaller branded efforts that spread joy and positivism in the distant parts of the globe.
The problem of bullying might be as big as the problem of direct physical aggression.