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Users will be able to download the CP app, register, create teams of five people or less—in order to complete real sporting challenges and collect scores.
The newly revealed logo has already sparked discussions and criticism in the press and social media. We've collected some comments from the Russian design experts to look at the situation from another angle.
Oakley has teamed up with Designboom for a new competition that is engaging all design #disruptors as part of its ongoing campaign “Disruptive by Design.”
Puma is rolling out a new platform, Forever Faster, that highlights the brand’s passion towards speed and celebrates the athletes who challenge stereotypes and show the world what “not fast, but faster” really means.
The new product that comes in a nice box, featuring a pig in Reebok sneakers, celebrates the 2014 Reebok CrossFit Games, which launched last week.
As part of its Art, Copy & Code program, designed to offer a fresh take on advertising, Google is partnering with Nike to re-think its traditional AdWords platform with a soccer twist.
M&C Saatchi has created a lovely vibrant campaign for Transport for London, centering on the upcoming Tour de France cycle race in London, slated for July 7.
Nike has unveiled an animated film, “The Last Game,” as part of its #riskeverything football-centric campaign.