Alitalia, Spotify, Quora and Oculus have got new visual identity, while Netflix and Instagram have redesigned their websites. LinkedIn’s Pulse app has gone through redesign too.
Music can fuel the teaching process. This notion was put behind the one-of-a-kind project, Music Education Hackathon, organized by Innovate NYC Schools and supported by Spotify. The initiative, which rolled out for 48-hours in its active “contest” phase in late June, encouraged a dozen of teachers and school students to collaborate with 174 hackers for apps in order to transform learning experience with music.
The digital music-streaming service Spotify has launched a U.S. campaign to reach a broader audience. The new “For Music” promotion, developed by Droga5, includes two commercials on TV and in the digital space. The first 30-second ad aired during NBC’s season premiere “The Voice” on March 25, and the extended version arrived on the same day during other shows. The service’s first-ever campaign will also include display and video ads to be launched on major online platforms such as Yahoo, AOL and Viacom networks.
Coca-Cola has announced a multifaceted partnership with Spotify music platform to provide fans with a new unprecedented music experience. It means that consumers will be given access to new music as well as communicate with other music fans and share their favorites with friends both online and offline.