
Ziggurat Brands is a London-based brand design consultancy, whose works has previously been published on Popsop since 2008.
12 November 2010

Renowned packaging designer, creative director and photographer, the man who's behind the creation of the famouse fragrance bottles - Marc Atlan, that's all about him
23 March 2010

Embrace Brands is a London based branding and design agency, founded by Martyn Withers and Greg Vallance in 2006 who established their reoutations working on some of the most iconic...
12 November 2009

Today we'd like to introduce you the recent project designed by NY based agency Establshed. One of their 'fresh' works - the redesign of Svedka Vodka, described
26 October 2009

Little Big is a branding and design firm located in the metro NYC area. The team is "obsessed with doing what's right for their clients, and our planet".Little Big - for big brands that want to be bigger...
12 October 2009

UK brand agency Brandhouse practices the approach of 'Emotional Competitive Advantage' – the sense that if consumers choose or use a particular brand it will give them distinct emotional benefits that they could...
2 October 2009

BQB agency from Moscow was founded in 2002. Its specializations include branding concepts, consumer branding, packaging design.BQB team consists of experienced professionals who have been working in advertising and...
17 September 2009

The Brazilian design agency Quarter Group specializing on package design presents a brief overview of its recent for 1 client.The Milkway, Vitta for Men and Beauty Teen products were developed for...
14 August 2009

Amy Sprague, a recent FIT graduate, has several interesting projects in her posrtfolio. Please have a look.
27 July 2009

Lavernia & Cienfuegos is a design studio situated in Valencia. Their job consists of carrying out all types of projects related to industrial and graphic design (editorial, corporate identity, packaging,...
9 July 2009
The brand name development process must be robust and capable of attaching specific meaning to what is often a broad set of challenges. Craig Swanson discusses three macro approaches that can be used to create a distinctive brand name.
Anthem's expert Kathy Oneto forecasts that 2012 is the year of Movement and Progress across a number of dimensions.
While it’s true that consumers are cost-conscious and more deliberate in their purchase-making decisions as a result of the recession, it’s also true that they’re looking for some bright spots in their daily lives.
It’s nothing new that brands rely on colour recognition, and in some cases words, to boost consumer recognition on noisy shelves. Both are vital in driving market share.
The future of taste is in the celebration of food. Healthy eating brands need to move from the visual imagery of tape measures, weighing scales and comparing ‘before’ and ‘after’ shapes.

