The giant piece comes as a combination of scientific infographics, numbers and famous works by legendary artists such as Michelangelo, Caravaggio, Doré, Böcklin and more to illustrate the darker side of being a smoker.
Wrangler has created a personalized map of the roads and paths you walk with the help of the new mobile application, Wrangler Mileage.
To continue the last year’s ‘That’s Positivenergy’ campaign for the Latin American market, Energizer brand and TBWA have launched a new online platform for: PositiveLand.
When it comes to major sports competitions, the anti-doping issue emerges among other problems. The GlaxoSmithKline company, the Official Laboratory Services Provider for the London 2012 Olympic and Paralympic Games, launched a campaign highlighting the importance of anti-doping science, which helps make the Games as fair and clean as possible. The manufacturer has launched a campaign in the UK revolving around the important role of anti-doping researches and highlighting its role in such studies during the sportive event.
Pepsi has just rolled out ‘Live for Now,’ its first global campaign aimed to position the brand in a new way.
ABSOLUT is rolling out a campaign to celebrate 30 years of the Swedish vodka efforts to reach American L.G.B.T. community. Thus the brand emphasizes its loyal attitude to gay, lesbian, transsexual and bisexual consumers.
The legendary fashion house Dior has invited actress Charlize Theron, sublime muse from the first campaign, to star in its new advertising opus for J’adore.
Infiniti launched a new pan-European multimedia campaign with a tagline ‘Since now, the perfect line is a curve’.