TBWA

WWF and Oniria\TBWA have used the asphalt in Asunción as a cooker to raise awareness about global warming

WWF and Oniria\TBWA have teamed up to raise awareness of the global warming using a simple, yet powerful language of on-spot demonstration. The “Global Warming Menu” event was organized in Asunción, capital city of Paraguay, the hottest city in the world—they hosted a cooking session that used the asphalt as a cooker.

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The Smok-Ink Canvas from TBWA\Italy Uses Old Paintings to Communicate the Damage of Cigarette Smoke

TBWA\Italy, street artist Ozmo, Fondazione Humanitas and digital publishing house/event venue First Floor Under merged art and anti-smoking health advocacy effort in one project, Smok-Ink. Together they’ve created a one-of-a-kind installation, a 60 square meter diptych that is entirely hand-painted with ink extracted from the cigarette smoke.

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GSK’s New Campaign Celebrates Anti-doping Science at London 2012 Games

When it comes to major sports competitions, the anti-doping issue emerges among other problems. The GlaxoSmithKline company, the Official Laboratory Services Provider for the London 2012 Olympic and Paralympic Games, launched a campaign highlighting the importance of anti-doping science, which helps make the Games as fair and clean as possible. The manufacturer has launched a campaign in the UK revolving around the important role of anti-doping researches and highlighting its role in such studies during the sportive event.

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