According to the survey by Emergent Research and Intuit that spanned 2,276 adults of 18 y.o. and older, the on-demand labour market in the U.S. will grow from 3.2 million now to 7.6 million in a 5-year time, demonstrating a 18.5% year-by-year growth.
Mintel has unveiled the new comprehensive report "British Lifestyles 2015" that overviews changes in spending habits 2014-2015, new markers of Britishness beyond Union Jack, perceived benefits of globalization, as well as basic economic, demographic, financial, consumer, tech, and media outlooks.
These trends are: vertical integration 2.0, relevant celebrity endorsement and long-term meaningful brand collaborations.
The key themes of 2015 will be: Nostalgia, Knowledge, Experience, Personal and Premium.