Craft beer versus mass production, innovative kits and mixers, new flavoures and textures, variety of packaging, detectors of satefy— and more.
Shortage of physical space, gamification in work-life balance, responsive structure of living and working spaces, rise of local communities and two more trends to watch.
Further ‘retailization,’ digitalization, and ’Millenialization.’
12% already use products that blur the lines between digital and physical, while 27% are aware and interested in them, and 61% are either aware but not interested (26%) or unaware (35%) of this type of products.
This book will make you a better innovation leader by teaching you 3 neurological traps that block successful people from realizing their full potential.
Evolution from "big data" to "intelligent data," controlled second-screen synchronization, more creative and "brand-aware" programmatic, boom of native ads, invasion of ads on Vine—these and five other trends have been spotted by Kantar's media analytics company.
Real actions against climate change and water shortage, rise of sharing economy, fight for diversity and equality, and more.
The key themes of 2015 will be: Nostalgia, Knowledge, Experience, Personal and Premium.