Vending machines have a long history dating back to 215BC. Greek mathematician Hero created the first vending machine dispensing holy water in exchange for a coin. Now fast forward to 1880 where the more modern style vending machine was created in London dispensing postcards. From there, it didn’t take long for vending machines to pop up in the U.S. and the rest of the world.
Here is my humble opinion and a bit of rationale as to why I think ownable—a buzzword that has lots of fans on both sides of the conference room table—is often misused and misunderstood.
These days, a trip down the beer aisle can be a bit overwhelming—with mainstream and craft brewers vying for consumer attention in an increasingly crowded space. At the same time, consumers are demanding distinctive package design and true innovation. The question is whether designers are listening?
The article explores what social TV is, how video content providers drive more engagement using social networks, how the audience searches for additional info about TV shows, and more.
Now that the world strives for fresher, more specific approaches to address current issues, newly-born brands sometimes do a way better than recognized labels.
This article provides insight into various ways of using erotic theme in ads for different consumer groups, and highlights the ways of employing sex to support social goals.
Greg Taylor of Elmwood argues on the rise of the new niche in so-called physical retail: the chains of one store that break the molds of sameness, that are focused, passionate and not afraid to have an opinion.
Red Bull examines the Internet's influence on music in web-episodes entitled H∆SHTAG$. The series, created by Red Bull Music Academy, includes six documentaries...