Further ‘retailization,’ digitalization, and ’Millenialization.’
12% already use products that blur the lines between digital and physical, while 27% are aware and interested in them, and 61% are either aware but not interested (26%) or unaware (35%) of this type of products.
This book will make you a better innovation leader by teaching you 3 neurological traps that block successful people from realizing their full potential.
Evolution from "big data" to "intelligent data," controlled second-screen synchronization, more creative and "brand-aware" programmatic, boom of native ads, invasion of ads on Vine—these and five other trends have been spotted by Kantar's media analytics company.
Real actions against climate change and water shortage, rise of sharing economy, fight for diversity and equality, and more.
The key themes of 2015 will be: Nostalgia, Knowledge, Experience, Personal and Premium.
Hand-sanitizing silver nanopockets, at-home 3D printing using plastic trash, smart health-tracking devices and more—learn what further innovations are to come, as seen by the US branding firm Sterling Brands.
Predictably enough, they are: boom of smart and wearable tech, interplay of online and physical shopping in the high street, growing consumer awareness of their rights and corporate misbehaviour, as well as awareness of impact of the toxic industrial pollution on health.