Tiger Beer's 'Languages' Ads Teach How to Get of Trouble by Using Beer
Travelling around the globe and learning more about other cultures is usually rewarding, but sometimes one may find himself in tricky situations, and usually only a miracle (or really smart brains) can save him. The new campaign, launched by Singapore’s internationally acclaimed brew...
10 February 2012
KRAFT Macaroni & Cheese Is Celebrating Valentine’s Day with a Philanthropic Effort
In February, as the world celebrates Valentine’s Day, love is the major theme of promotions and advertising efforts. Brands offer their own unique or predictable ways to share love with their special ones and with the world as well by purchasing the new themed merchandise or writing messages of...
10 February 2012
Cadbury Introducing Dairy Milk Bubbly and Joyville
Kraft Foods’ Cadbury has rolled out a new campaign to promote the new Dairy Milk Bubbly. The launch of new aerated chocolate is worth £6 million and includes the introducing of Joyville, an imaginary land where chocolate is made.
9 February 2012
McDonald’s Persuades Chinese in Purity of Its Beef
McDonald’s has launched a new campaign in China promoting its 100% pure beef. The TBWA Shanghai has created a series of TV spots to help avoiding a controversy about ammonia-treated beef being used in the...
8 February 2012
Doritos Crash the Super Bowl Winners Are Announced
The Doritos brand has named the winners of its Crash the Super Bowl contest during which fans had a chance to showcase their talent on the...
6 February 2012
Old Spice Invades the Other Brand’s Commercial, the Two-in-One Ad Trend Gains Momentum
Procter&Gamble delivers two brands in one commercial—the company released two ads, in which it puts two products into the spotlight at the same time. One of the adverts starts with a presentation of Bounce Dryer Bar in a laundry room, and while a gentle...
6 February 2012
Chevrolet Says 'Let’s Do This' and Launches an Action-Packed Super Bowl Video
Extreme is usually associated with Red Bull or sport gear producers like Nike and its subbrands, but automobile manufacturer can add some action to your life as well. Chevrolet is rolling out its...
1 February 2012
Pepsi Released Two Super Bowl XLVI Ads: Travels in Time and a New 'Cola Wars' Round
With less than a week left before Super Bowl XLVI, which is both a major sport competition and an important advertising event, brands are bringing forth their new commercials or just teasers to hint on what the public will see in the breaks of the big game. Recently, we wrote about
31 January 2012
Chevrolet, VW and Lexus Getting Ready for the Super Bowl
Chevrolet has got ready for the Super Bowl and launched an app for its fans.
23 January 2012
Walkers Encourages the British Consumers to Guess the Names of the New Crisps Flavours
Walkers has kicked off a new promotion dubbed ‘What’s That Flavour?’ and dedicated to the launch of three new flavours, inspired by much-loved British ingredients and recipes. The brand encourages the British consumers to try and guess the flavours for a chance to be...
23 January 2012
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