POPSOP.COM. Package design. Brand design

Innovative brands will save the day

We may be facing the worst recession since the 1930s, says Elmwood chairman Jonathan Sands, but truly innovative branding can still deliver the ‘Mickey Mouse’ antidote that consumers and clients are looking for. Sands argues that, although one result of the economic crisis is that businesses will see a decline

Tequila Bambarria Mexican packaging

5 August 2008

Tequila Bambarria is produced in the highlands of Los Altos, long recognised as the top zone in the state of Jalisco in Mexico where most Tequila is produced.

The transparent labels and the distinct colors lend the product a class of its own.

bambarria-tequila.jpg

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