Febreze and Azerbaijani Wrestling Team Conquer Bad Odors in the Brand’s Olympics Ad Campaign

Procter & Gamble’s Febreze and Ambi Pur are rolling out the 2012 London Olympics-related campaign that celebrates fresh air and good aromas. The brands have chosen wrestling as the most ‘stinky’ sports art and signed the official Azerbaijani national wrestling team to appear in its new ads.

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Omega Celebrates Being the Official Olympics Timekeeper for the 25th Time

Omega, the official timekeeper of the London 2012 Olympic Games, has rolled out its global advertising campaign for the Games. The campaign’s epicenter is a TV spot, produced in 15-, 30- and 60-second versions.

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The Third Bombay Sapphire Artisan Series Searching for Talented Artists

Bombay Sapphire together with Russell & Danny Simmons’ Rush Philanthropic Arts Foundation and Complex Media has launched the 3rd Annual Bombay Sapphire Artisan Series, which means a new chance for emerging artists to make their works noticed.

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Samsung Introducing Two New Chrome OS-based Computers

Samsung has announced two new Chrome OS-based products, computers with Google’s Chrome operating system that was first introduced last year. The first one is a laptop, the improved Series 5 Chromebook, while the second one is called a Series 3 Chromebox and can function with a monitor.

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Pepsi Will Run ‘Live for Now Music’ Twitter Campaign for One Year

Pepsi has partnered with Twitter for the whole 52 weeks as part of its global ‘Live for Now’ campaign. The partnership titled ‘Live for Now Music’ uses video, live streaming and original content as the key tools of reaching its target audience.

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GE Provides the U.S. OLympic Committee with Electronic Medical Equipment

The United States Olympic Committee (USOC) will use electronic medical records (EMR) from GE for managing athlete care for the first time ever.

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Converse Presents the First The Three Artists. One Song Track from Korea

Nike’s Converse announced the new track release; this time from Koree. The Three Artists. One Song project has brought together three diverse Korean artists, featuring indie icons, Jaurim; rising hip-hop stars, Aziatix; and award-winning electronic performer, Idiotape.

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Burberry Celebrating British Heritage in a Modern Way in the AW 2012 Campaign

Burberry has announced a new digital campaign that will celebrate its British heritage and is timed to the Queen’s Diamond Jubilee.

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The First adidas by Stella McCartney Store Is Opened in London

Stella McCartney has opened the first adidas by Stella McCartney stand-alone store, located next to the recently opened Stella McCartney mainline and kids’ store in London’s Brompton Cross area.

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Nokia Has Published Its 2011 Sustainability Report

Nokia has unveiled its 2011 Sustainability Report, which shares with publicity the facts about Nokia’s relation to the ethical, socio-economic and environmental areas. Last fall, the company was listed as #14 brand in the 2011 Top100 Global Brands List.

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Author: Anna Sanina

Febreze and Azerbaijani Wrestling Team Conquer Bad Odors in the Brand’s Olympics Ad Campaign

Omega Celebrates Being the Official Olympics Timekeeper for the 25th Time

The Third Bombay Sapphire Artisan Series Searching for Talented Artists

Samsung Introducing Two New Chrome OS-based Computers

GE Provides the U.S. OLympic Committee with Electronic Medical Equipment

Converse Presents the First The Three Artists. One Song Track from Korea

Burberry Celebrating British Heritage in a Modern Way in the AW 2012 Campaign

The First adidas by Stella McCartney Store Is Opened in London

Nokia Has Published Its 2011 Sustainability Report