Cadbury Introducing Dairy Milk Bubbly and Joyville Kraft Foods’ Cadbury has rolled out a new campaign to promote the new Dairy Milk Bubbly. The launch of new aerated chocolate is worth £6 million and includes the introducing of Joyville, an imaginary land where chocolate is made. Continue reading →
BMW France Encourages Young Photographers to Apply for Its Residency Program BMW France has announced an open call for applications for the 2012 residency program in Chalon-sur-Saône. The automaker has teamed up with the Nicéphore Niépce Museum to support contemporary photographic arts. Continue reading →
ABSOLUT Recollects the History of London on the New Bottles ABSOLUT has signed Gorillaz band artist Jamie Hewlett to design a new limited edition bottle for its vodka. The ABSOLUT London bottles are described as a «unique take on London’s style and fashion pioneers over the past 200 years». Continue reading →
McDonald’s Remodeling Its Restaurants Globally McDonald’s planning a big redesign of its restaurant interiors worldwide. Half-moon-shaped booths, low stools, wooden blinds and flat-screen TVs are to appear in the fully remodeled restaurants. Continue reading →
Coca-Cola Has Announced Large Investments into the Brand Building The Coca-Cola Company yesterday unveiled its full-year and fourth quarter 2011 operating results. Continue reading →
McDonald’s Persuades Chinese in Purity of Its Beef McDonald’s has launched a new campaign in China promoting its 100% pure beef. The TBWA Shanghai has created a series of TV spots to help avoiding a controversy about ammonia-treated beef being used in the restaurant chain’s burgers. Continue reading →
Ben & Jerry’s Seeking for Socially Responsible Entrepreneurs Ben & Jerry’s company has announced a competition for socially responsible European entrepreneurs. The Join Our Core contest encourages them to put their business ideas forward for the chance to get a €10,000 cash prize, mentoring and make their names appear on tubs of Ben & Jerry’s ice cream. Continue reading →
PUMA Unveils the Dextral Mid Collection by Alexander McQueen PUMA Alexander McQueen, a collaboration of two fashion giants has launched a new conceptual line of shoes. The designer’s collaborative team has created the Dextral Mid collection for Spring/Summer 2012 that includes 10 different shoe designs. Continue reading →
Jubilee By John Walker & Sons Is to Be Selling Around the World John Walker & Sons, Scotch Whisky Distillers By Appointment to Her Majesty The Queen, celebrates sixty years since the Queen’s accession with the bottling of Diamond Jubilee By John Walker & Sons. The pre-announced last summer whisky has been maturing since 1952, the year she acceded to the throne. Continue reading →
Diet Coke Has Teamed up with Celebs to Struggle for the Heart Truth Diet Coke has teamed up with actress Minka Kelly, fashion designer Diane von Furstenberg and the National Heart, Lung, and Blood Institute’s (NHLBI) to launch The Heart Truth campaign. The campaign is aimed to raise awareness of women’s heart health educational programs. Continue reading →