The Jeep brand is rolling out a new ad campaign to promote its 2012 Jeep Wrangler. The campaign called ‘Call of Duty: Modern Warfare 3’ blurs the boarders of reality and encompasses broadcast, print, digital, social media, experiential events and an out-of-home placement including the use of electroluminescent billboards. A new tagline for the campaign sounds: ‘The toughest vehicle in the world. Any world.’

PUMA has teamed up with African artists to create football kits for the brand’s 10 partnered African National football teams. Renowned artists from the Creative African Network (CAN), a platform supported by PUMA that connects and promotes artists from Africa, took a hand in creation of colorful kits collection inspired by the country’s heritage. The collection is now exhibited at the Design Museum, London.