We’ve talked to Jonathan Ford, Designer and Founding Partner of Pearlfisher, now the CCO, about the Challengers & Icons podcasts, a series of live interviews with inspirational leaders. Why and for whom did the agency launch this project a year ago—find out in the interview below.
Category Archive: Interview
Last week we met with Emma Beckmann, Country Director of Landor Moscow in their cozy office on Tsvetnoy Boulevard to talk about the results of their first year in Russia. In the interview, she discusses how the creative industry has changed over the 20 years that she’s been in this business across different geographical markets, kindly shares her view on the Russian bureaucracy and ways to tackle it, reveals her personal client wishlist, and gives valuable cultural advice to international agencies looking to enter the Russian market.
Creative Social, founded in 2004 by Daniele Fiandaca and Mark Chalmers, is a collective of the world’s most pioneering, interactive creative directors and business owners (the Socials)—a group of people who recognise that collaborating in this digital landscape is how they’ll advance the industry and enjoy the journey.
Thomas Kolster, a 35-year-old former Danish-English copywriter and concept developer, after almost a decade of working with a number of global brands at some of the world’s leading advertising agencies one day realized that he hated 99% of advertising and messages those brands communicated. In 2010, he dared to raise the question that everybody thought of, but was ‘uncomfortable’ to discuss in public—in his debut book called “Goodvertising: Creative advertising that cares,” published by Thames & Hudson last year.
CARTILS is one of very few brand and design agencies that, being originally Dutch, has become a strong name with a global outreach. We’ve talked with Gaston van de Laar about his work experience with CARTILS, about art of pitching, collaboration with Grolsch, Baltika and the trends which shape the beer branding nowadays.
We recently talked to Drew Smith, Founding Partner and Creative Director of Lumen Group, who told Popsop about why he ended up in Milan and founded his own branding company there, why being sustainable meant being profitable, and about the relationship with Russia and Lumen’s Moscow-based partner agency Mildberry.