Old Navy, a popular American apparel brand, has rolled out a web and mobile telenovela, Estilos Robados, or ‘Stolen Styles.’ With this saga, the company aims to reach 20-something Hispanic women that are passionate about fashion. The episodes are to attract their attention with comedy and drama scenes from the life of a hot TV star Isabella Reyes.
Category Archive: Social Media
Automobiles often become canvases for artworks and a source of inspiration for divine visual renditions, gathering creative minds from around the globe with numerous projects and competitions. Following other auto giants and building on the success of the inaugural year of its Créative Awards, Citroën announces the launch of the new competition under this title and calling all talented designers to join in.
Coke Zero is kicking off a new global campaign to support the launch of the long-awaited fourth installation of the Mission Impossible franchise, just like it did two years ago promoting Avatar and in 2010 supporting Thron: Legacy release. The new movie ‘Mission: Impossible—Ghost Protocol’ will premier in nearly two months, in December, but the bubble drinks’ promotion, which includes TV spots, in cinema advertising, product packaging and digital activation, will be rolling our across the world over a few weeks.
The Levi’s brand, which definitely can be proud of its history since it actually invented blue jeans over a century ago, launched a website wholly dedicated to its rich heritage. The iconic jeanswear label presents an online destination, which pays tribute to Levi’s unique background and offers apparel based on vintage models.