Google has tapped well-known animated characters from the Wallace and Gromit series to promote its Google+ Hangouts feature this holiday season. The new campaign launched by Google and Aardman Animations, the creators of the animated duo, demonstrates that the service helps “get your family together during the holidays, even if you can’t all be in the same place.”

Wrigley’s Skittles invites its fans to create a holiday ad on the dedicated page, using all range of filmmaking tools. The brand known for its hilarious and weird “rainbow”-themed spots is offerings its consumers a splendid opportunity to make a DIY spot online and then share it with friends. After touching, sweating, tasting, etc. the rainbow, the brand now encourages its fans to create the rainbow in their own advert.

Google Analytics has released three humorous videos, which revolve around the theme of bad online shopping experience. Recognizing the importance of proper digital marketing and web-stores’ functioning during the holiday shopping season, Google’s division demonstrates “how missteps on the digital shelf play out in real life.” While these problems don’t seem that big online, they would drive us mad if we have experienced them in brick-and-mortar stores.