The creativity of Domenico Dolce and Stefano Gabbana and the experience of the artisans of MARTINI® have created MARTINI® Gold by Dolce&Gabbana. A complex and precious aroma, made through the union of traditional techniques combined with modern technology, allow rare and valuable botanicals to be used in this new blend.
Category Archive: News
Nike is bringing together offline and online, selling and gaming, consumers and the Nike Air Max sneaker in its new and unconventional project, where shoes are levitating and racing without people in them. Seems quite unbelievable, but it’s true. The company unveiled one of the most hilarious marketing approaches ever, Nike Air Live Show, inviting consumers to take part in a sneaker competition at the Nike Store in Buenos Aires or online.
PepsiCo’s Frito-Lay North America business unit kicks-off high school football season with the «Score for Your School» program for Texans only that invites fans to help schools win up to a $10,000 donation for their sports programs. Texas fans can visit www.scoreforyourschool.com, enter the 9-digit product code from ANY Frito-Lay product (chips, dips, salsa and more) and then select the Texas high school of their choice.
Bartels Harley Davidson (Harley Davidson dealer to the stars) in Marina Del Rey, California, will unveil artist Jack Armstrong‘s «Cosmic Starship» Harley Davidson on October 21, 2010. Priced at $1,000,000, this is the world’s first and only million dollar Harley and the only motorcycle Armstrong will ever paint.
Stella Artois is challenging design students with a task to develop a range of the visual project related to the brand and its refined image. The new creative contest titled Design Competition 2010 Les Créateurs de Bbeauté, is running in one of the sections of the brand’s official website and is dedicated to the upcoming Stella Artois World Draught Masters, the global tournament of bartenders, to be held in London on October 28.
In the full swing of its “We Are All Workers” campaign, launched this summer, Levi’s took up its much older initiative, Red for Life, and kicked off a series of concerts for women. The jeanswear brand teamed up with top female performers to launch Divas Rock, a concert tour across South Africa, aimed at raising awareness of HIV/AIDS and helping make positive changes in the communities through non-pressing education.