Category Archive: News

Starbucks Asks Customers Worldwide to Use Tumblers and Help Reduce Environmental Impacts

Starbucks is giving customers around the world a bold incentive to swap the paper cup for a more eco-friendly option. On Thursday, April 15, the company will reward customers who bring a reusable tumbler into participating stores with a complimentary brewed coffee. This effort is just one of the ways Starbucks is collaborating with customers to reduce environmental impacts.

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Coke Introduces Spritea on the Chinese Market

Coca-Cola Co. has extended Sprite portfolio in China, where it has already become the No. 1 soft drink and is going on gaining popularity. The new beverage Spritea has appeared on the country’s market late last month, and it is believed to have a big future outside China, too, as «there is certainly interest in Spritea as in many Asian markets both Sprite and green tea are very popular beverages,» said Coke’s Hong Kong-based spokesman Kenth Kaerhoeg.  The concept of the new drink was developed more than a year ago, AdAge reports.

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Mail in Sprite Green Sprite Tabs to Help Contribute Up To $500,000 for Habitat for Humanity

Sprite is giving consumers an easy and inexpensive way to give back to communities through the «Sprite Tabs for Habitat» program. During the month of April, look for specially marked Sprite or Sprite Zero™ multipacks or 12-oz single cans with a unique green tab and Habitat for Humanity logo. For each green tab consumers collect and mail in by May 30, 2010, Sprite will donate 10 cents to Habitat for Humanity, up to $500,000.

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