Pepsi is revealing its “white, blue and red color” ethos in a capsule fashion collection that is set to appear on May 21 at 15 select Bloomingdale’s shopping venues and online stores. For this project, launched as part of the “Live for Now” campaign, the legendary soda brand has collaborated with a team of fashion and technology brands that include Del Toro, Original Penguin by Munsingwear, Bang & Olufsen, Shut, Gents, and Goodlife.