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Gillette Taps Three ‘Masters of Style’ to Promote the Gillette Fusion ProGlide Styler

The male international grooming brand Gillette celebrates diversity of facial hair styles by launching a new campaign, featuring three new brand ambassadors, musician and fashion designer André 3000 Benjamin, actors Gael García Bernal and Adrien Brody, who have their own authentic styles. The celebrities will help the brand present Gillette Fusion ProGlide Styler, a new 3-in-1 styling tool for men with facial hair (only in North America there are nearly 40 percent of them) who regularly use multiply items such as trimmers, razors and scissors to keep their hair style as it should be. The new tool is designed to simplify this boring and complicated routine.

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Posted on 01/19/201201/19/2012 News

BBDO Moscow’s Braun Offroad Rally Game Became «Site of the Day» on FWA

Braun Offroad Rally, a promotional interactive game, developed by BBDO Moscow, Proximity Russia and their digital-partner, the Zero Interactive production studio, was named the “Site of the Day” by FWA (Favourite Website Awards) on July 3.

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Posted on 07/16/201007/06/2011 NewsSocial Media
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