Modern supermarkets seem to have just everything you may want, but still there’s a plethora of newly invented goods, which are not sold there—yet. Walmart is giving its consumers a truly one-of-a-kind opportunity to sell their own products in select retailer’s stores across the USA and through Walmart.com. The ‘Get on the Shelf’ competition, headed by @WalmartLabs, the company’s digital technology division, will be rolling out until February 22—entrants are invited to introduce their own inventions (they should to relate to one of the Walmart categories, ranging from apparel, electronics, toys and more) in their videos.

Brands targeted at creative youth and adults often use social media sites and other web platforms to find new faces and minds for their promotions, and this crowdsourcing trend doesn’t seem to fade away in the coming years. Levi’s, the iconic jeanswear brand, which always encourages it’s consumers to go forth and think outside the box, has launched a casting on Instagram to find new people who will front the upcoming brand’s campaign.

Nearly 40% of entrepreneurs are developing ‘knowledge-as-a-service’ businesses

Entrepreneurs are rapidly adopting sourcing as a method to jump-start their projects, according to a recent study by blur Group, the world’s largest Creative Services Exchange. blur Group surveyed 1,546 members of Innovatrs, an Innovation Exchange™  where corporations worldwide can discover, partner with or invest in innovative startups and entrepreneurs.  The findings show that nearly 40% of entrepreneurs are developing ‘knowledge-as-service’ business models.

A year after YouTube asked people from all around the globe to contribute to making the ‘Life in a Day’ crowdsourcing movie, Intel Corporation and Toshiba America Information Systems Inc. issued a call encouraging Internet users to participate in developing the state-of-the-art social film project dubbed ‘Inside.’ The blockbuster thriller starring Emmy Rossum (‘Phantom of the Opera’) and directed by D.J Caruso (‘Eagle Eye’) and Oscar-winning cinematographer Mauro Fiore (‘Avatar’), will be created in line with the previously launched Intel’s ‘Visual Life’ campaign and its numerous advertising pieces revolving around the escape theme.