Interbrand has released its 13th annual Best Global Brands report unleashing the world’s most valuable brands. Just like in previous twelve reports, Coca-Cola is ranked No.1 global brand followed by Apple, IBM, Google, Microsoft, GE, McDonald’s, Intel, Samsung and Toyota which form the Top 10.
Hot on the heels of the latest dispute between Google and Apple, after which the latter has introduced its own mapping system replacing commonly used Google Maps, the search engine giant, in turn, hasn’t submitted a Maps app to Apple Store yet, however, offered non-Mac users a fabulous experience of virtual diving in the ocean in some of the most beautiful parts of the world.
Google and Cirque du Soleil are unveiling a stunning online experience, which mirrors the circus’s unparalleled approach to making miracles by going beyond the laws of physics as well as the limits of a human body’s abilities. The new online project dubbed Movi.Kanti.Revo (which means “moving, singing and dreaming” in Esperanto) takes the audience into the dimension where magic happens to them. All you need to become part of this stunning sensory Chrome experiment is to follow the link in a browser that supports WebRTC, like Chrome plus have a microphone and a camera on your computer device. You can get into the whole thing even if you don’t have a cam and a mic, but they definitely add more fun to the experience.
Google has re-imagined its Creative Sandbox platform to deliver inspiration to creative minds in advertising agencies across the globe through successful online ad projects. For the past four years, Creative Sandbox used to be a title for offline events hosted by Google for creatives, but now it has expanded to an online treasure box of groundbreaking experiences. The destination is showcasing digital campaigns’ case studies, unveiling the basic components of the projects, and inviting ad professionals and emerging creators to explore and share the best examples of digital work.
Along with facilitating piracy within its search engine, Google announces the acquisition of all of John Wiley & Sons Inc.’s travel assets, including the Frommer’s brand. With the move Google will expand its local services and own about 350 travel guides and the Frommers.com travel-planning website.