Pandora, the leading personalized radio service, The Recording Academy, and PepsiCo, Inc. announced a multi-layered campaign that will harness and capture the excitement around the 54th Annual GRAMMY Awards, which takes place on Sunday, February 12, 2012. As the premier sponsor of GRAMMY-related content on Pandora, Pepsi is giving fans access to GRAMMY-nominated artist content with a GRAMMY mixtape, artist video series and, for the first time, GRAMMY genre stations.