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Newcastle Brown Ale

Newcastle Brown Ale pays new Twitter followers with checks for $1

While other brands initiate multi-stage promotions that involve consumer generated content, sharing, inviting friends and more for a chance to get a prize or money, Newcastle Brown Ale minimizes this all to a simple scheme of following the brand on Twitter and getting money instantly.

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Posted on 06/05/2014 MarketingSocial Media

Newcastle Brown Ale adds an “independent,” British twist to celebrating July 4 in the USA

Real freedom means listening to your heart and not sticking to the rules set by others. Among other things, it means that you mark special occasions when you think it’s right. On the eve of the U.S. Independence Day, July 4, the British beer brand Newcastle Brown Ale encouraged Americans to “enjoy American freedom by celebrating British rule” before the actual date.

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Posted on 07/04/201307/04/2013 Advertising
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