Allied Bakeries’ brand Kingsmill is set to launch a new range of seeded loaves with designs created by 1HQ. Consumer analysis found that many mums want their family to eat seeded bread, but find it hard to choose a loaf with the texture they all like, especially as some kids don’t like bits. This has driven the creation of a new range of three loaves each with a different level of texture so they’re perfect for all the family.
package design
Blue Marlin has given one of Bulgaria’s best-loved brands a classy new look that emphasises its premium nature. Vin Prom’s Mastika Peshtera now appears in a beautiful crystalline bottle that reflects the nature of the drink, which for Bulgarians is the spirit of summer holidays. It will go on sale in the New Year.
Wisk laundry detergent has a bold, dynamic new look courtesy of Little Big Brands. The design speaks to the essence of this iconic brand while providing a canvas to highlight Wisk’s new ‘Stain Spectrum Technology.’ It embraces the brand’s heritage, strengthening its presence with strong red color coding and a powerful new logo.