Nivea and consumer research authority Iconoculture continue their study, the «Nivea American Mood Monitor» by releasing the results of their latest research on happiness. In advance of the start of summer, sunshine and warmer days, Nivea and Iconoculture share their findings on what makes the American consumer happy.
personal care
Schick has launched a series of commercials to promote its new line Schick Hydro Razsors, delivering comfort to men’s face skin. The new line is equipped with special containers with an advanced hydrating gel reservoir with soothing aloe vera and vitamin E and innovative skin guards, which help reduce skin irritation.
Gillette Venus is teaching young ladies how to attract attention of guys and be queens of the situation. The brand has launched its “Dating School” on the Gillettevenus.ru website, where it gives tips on how to arrange a date and what to do after it. The Russian-speaking visitors can read articles and share their own ideas on the forum as well as have fun playing a variety of games on the dating theme.