The General Motors Foundation will donate $27.1 million to the United Way for Southeastern Michigan to create Networks of Excellence from five existing area high schools with the goals of dramatically increasing graduation rates and ultimately rebuilding the area’s skilled workforce.
philanthropy
In November, Schwarzkopf Professional started the new social initiative ‘Shaping Futures,’ which is a new worldwide charity initiative that sees Schwarzkopf Professional partnering with leading non-profit organisation SOS Children’s Villages and volunteer hairdressers, in order to introduce disadvantaged youth to the craft and livelihood potential of hairdressing.
On December 9, ten extraordinary women, the Women of Worth, were celebrated at L’Oréal Paris’ award presentation, held at the Hearst Tower in New York City, for their incredible dedication to charitable causes and the extraordinary milestones that they’ve reached to help others and give back to their communities.
Sony is encouraging Facebook users to participate in the company’s latest competition entitled ‘Profile Hero’ for a chance to win Sony NEX-5 camera or be awarded with the grand prize, a hilarious holiday of a lifetime in Rome. The participants are invited to share the most inspiring stills featuring the best moments of their lives by submitting their photos to five different categories.
ChopChop, the fun cooking magazine for kids and families announced today that Boston-based New Balance Foundation will grant $1.1 million over three years to expand their ability to inspire and educate kids ages 5-12 on the topic of cooking and nutritional literacy. The grant is part of New Balance Foundation’s long-term commitment to childhood obesity prevention and will enable more kids nationwide to receive the non-profit magazine that offers nutritious recipes, fun food trivia and engages kids in cooking to empower them to take charge of their health.
In honour of the World AIDS Day, December 1, the charitable (RED) project in collaboration with global brands gave boost to its international program focused on providing help to HIV-infected people in Africa. They have introduced a new twist of the campaign, which has been running since 2006: this time, (RED) wants to bring attention to the possibility of the first AIDS Free Generation in 30 years by 2015, and is encouraging people around the globe to promote the idea by customizing their social media profiles with (RED) avatars, badges and backgrounds as well as buying the branded goods from iconic manufacturers.
Hairdressers have always offered a professional service: they cut hair, as well as style it and make it more attractive. A hairdresser often plays a role that informs and educates clients about social issues. L’Oréal Corporate Foundation and UNESCO combined their forces in 2005 to promote awareness among the global hairdressing community about the prevention of HIV. They initiated a training module that is now part of the hairdressers’ curriculum in L’Oréal Professional Products’ training centres throughout the world.
Coca-Cola GB was joined by the Road Safety Minister, Mike Penning MP at the Warwick pub in Pimlico today to celebrate the launch of this year’s ‘Designated Driver Campaign‘. The nationwide campaign, now in its third year, rewards drivers who chose not to drink with a “buy one, get one free” offer on Coca-Cola and diet Coke.