Nike’s “Give Me the Ball” Campaign Encouraging Chinese Youth to Play Basketball Nike is launching a basketball-themed campaign in China, Taiwan and Hong Kong to encourage more youngsters across the countries to tap into the game. Continue reading →
Nokia Rolls out a NFC-based Taxi Booking App in Taiwan Nokia has made an agreement with a Taiwan taxi company to provide consumers with an easily accessible NFC-based (Near Field Communication) service. Now people can book cabs by touching their mobile phones against NFC-enabled posters. Continue reading →