Kathy Oneto

Vice President, Brand Strategy,
Anthem Worldwide, San Francisco

Kathy Oneto is an experienced brand marketer with over fifteen years of marketing and general business management experience. At Anthem, Kathy has led strategic engagements with clients such as Avery, Chevron, Diamond Foods, Peet’s Coffee & Tea, PetSmart, Safeway, and Seagate.

Prior to Anthem, Kathy was co-founder and Vice President of Marketing at Attune Foods where she was responsible for defining the brand strategy and business proposition and instrumental in bringing the business to life. She leveraged her prior consumer packaged goods experience at Clorox in base brand management, new product development, and retailer marketing. Earlier in her career, Kathy worked at Young & Rubicam and Burson-Marsteller, supporting senior leadership.

Kathy graduated from the University of Virginia with a BS in Commerce and has an MBA from UC Berkeley’s Haas School of Business.