
Coca-Cola brings back its animated polar bears to the Super Bowl XLVI broadcast.
27 January 2012
PepsiCo announced that Diet Mountain Dew, Brisk and Starbucks ready-to-drink (RTD) beverages have each grown to more than $1 billion in annual retail sales, expanding PepsiCo's portfolio of billion-dollar brands to 22. PepsiCo offers the...
27 January 2012
The United Nations Global Compact has teamed up with the Nordic Initiative Clean and Ethical (NICE) to launch the initiative addressing the challenges of the global fashion and textile industries.
27 January 2012
Mozilla has announced a global video contest calling on users to tell the amazing story of its Firefox browser, the users and how one browser can build a brighter future for the web.
27 January 2012
AXE, the leading men deodorant brand, is celebrating 10 million of Facebook users that like the brand’s page. To mark this event, AXE has launched a creative competition AXE Nation Flag offering young people to design a flag that will symbolize the dynamic nature of the AXE...
27 January 2012

International fashion label SuperTrash is extending its range of stylish apparel, shoes and accessories with a perfume called Phenomenal
27 January 2012

Anthem's expert Kathy Oneto forecasts that 2012 is the year of Movement and Progress across a number of dimensions.
23 January 2012
Procter & Gamble has launched a new Facebook campaign called ‘1 Like = 1 Day of Clean Drinking Water’
26 January 2012
McDonald's is testing a new restaurant look in the UK, with a strong focus on ‘family,’ after a similar effort launched in France last year. The concept restaurant with new design, which incorporates the latest technology...
26 January 2012
Video sharing platform Vimeo is undergoing a major redesign of its website. This is the first big Vimeo design change in more than five years. The new design gives the platform a cleaner look and aims to underline Vimeo’s...
26 January 2012
Reckitt Benckiser’s condom brand Durex is kicking off a new digital and TV campaign to promote its latest product, Performax Intense.
26 January 2012

The Design Week Awards team has announced a brand new judging panel for its 2012 competition. More details at www.designweekawards.co.uk.
27 January 2012

Now that the world is facing economic headwinds as a result of the 2008 financial crisis, the design industry in the UK is experiencing very hard times. In 2011, it has changed, as many believe, for worse as compared to the situation in the field in 2010 and 2009. Design experts state that most...
17 January 2012
Nickelodeon Russia, a unit of Viacom International Media Networks, announced SpongeBob SquarePants, the iconic character from Nickelodeon's global hit series, is coming to Moscow in a new and glamorous way. ‘Absorbent: A SpongeBob Exhibit’, a unique and...
12 August 2011
Audi designed a brand new urban concept car that doesn’t fit into any current automobile category. The electric powered show vehicle weighs only 480 kilograms and combines elements of a racecar, a roadster, a fun car and a city car.
21 September 2011
Nestlé, the company that has made health its central marketing point and thus became one of the most meaningful brands 2011, has launched an original weight loss program in the United States to help people get rid of excess...
10 January 2012
Coca-Cola has been a muse for a range of other brands and used as a canvas for creative imaginary by celebrated artists and fashion icons. The legendary drink and its red and white style has become the theme of the eighth edition of
8 August 2011
“It is important for UK agencies to have an international outlook”

Anthem's expert Kathy Oneto forecasts that 2012 is the year of Movement and Progress across a number of dimensions.
While it’s true that consumers are cost-conscious and more deliberate in their purchase-making decisions as a result of the recession, it’s also true that they’re looking for some bright spots in their daily lives.
It’s nothing new that brands rely on colour recognition, and in some cases words, to boost consumer recognition on noisy shelves. Both are vital in driving market share.
The future of taste is in the celebration of food. Healthy eating brands need to move from the visual imagery of tape measures, weighing scales and comparing ‘before’ and ‘after’ shapes.
As we move into a new 2012 year, owner and creative partner of packaging and brand design consultancy We Are Pure David Rogers tells Popsop how he expects the Russian market to change and how this compares to the UK.
