Just 36.6 million people watched the Sunday night's Academy Awards on TV, as opposed to 43.7 million last year, Nielsen reports. The social-media reach was also lower—5.9 million compared to 11.6 million in 2014.
This figure has been gradually decreasing since February 2012—from 37%.
It uses 33% less ink than a standard font, so it could save up to 490 million ink cartridges every year.
The highly inspirational video epitomizes new Cadillac's philosophy centered around pursuing big dreams.
The brand has researched that 80% of women write negative posts on social media about their own appearance.
Over 38,000 people go missing in Australia each year, which equates to around one person every 15 minutes.