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53% of the U.K. population enjoys globalization, while older generation still prefers brands “made in Britain”

Consumer Insight  today
Mintel has unveiled the new comprehensive report "British Lifestyles 2015" that overviews changes in spending habits 2014-2015,  new markers of Britishness beyond Union Jack, perceived benefits of globalization, as well as basic economic, demographic, financial, consumer, tech, and media outlooks.

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