Schweppes Abbey Well is celebrating its status as the Official Water of the London 2012 Olympic and Paralympic Games with a bold and eye-catching new design. Refreshing the British natural mineral water brand, the new look will be supported in-store, with further activity set to run ahead of the Olympic Games.
Author: Popsop Staff
M&C Saatchi has created an integrated campaign to raise awareness of travel behaviour during the 2012 Olympic and Paralympic Games. Developed for Transport for London (TfL), the Olympic Delivery Authority (ODA), and other transport operators, this is set to be one of the biggest communications campaign associated with the London 2012 Games, and launches on 30 January.