International branding and design agency Pentagram last week unveiled two newest projects.
Author: Kate Belan
Glacéau vitaminwater, the Coca-Cola Company-owned flavoured water enhanced with vitamins and minerals, relaunches with the new formula and and a fresh brand look in the UK. All variants will contain 30% fewer calories due to a natural stevia-based sweetener, and, overall, even more vitamins and minerals.
Last week the world’s biggest and most successful online store for music and entertainment, Apple’s iTunes, saw a major revamp since 2010 — the whole-new 11 version for Mac and PC featuring new look, more convenient user interface and intuitive navigation. Moreover, new iTunes has got a redesigned player and a better integration with iCloud, which allows to store all the content and access it even while offline and from different devices.
Doodle 4 Google, an international creative contest for young artists to create their own Google doodles, this year was hosted in Russia for the first time. While the company’s headquarter chose a futuristic topic for the 2012 event («If I could travel in time, I’d visit…»), Google Russia gave the contest a rather patriotic twist having devoted it to the Russian authentic culture and history («My city. My country»). As it was announced yesterday, Pyotr Alekseyev, an 8-year-old schoolboy from Belgorod, named the winner.