Time for Brands to Invest in Defensible Design The article is written by John Mathers, CEO of Holmes & Marchant Group Louboutin v YSL; Cadbury v Nestle; and Reckitt Benckiser v Boots’ own label. It’s usual for these brands to lock horns on the shop floor, less so in the court room. Continue reading →
Wine Branding for European Markets: Expert Insight Europe loves wine. Sure, Belgium has its beer and Britain (and France) its cider, but really, wine is the most popular drink on the continent. Continue reading →