Virgin Atlantic and Sir Richard Branson have introduced the first city guide app which spotlights the top London sites for tourists to visit. The app features Branson’s top 5 favorite places with the London Eye as his most preferable one. This is obviously due the opportunity it gave him for a media stunt against the rival British Airways.

Gillette takes its Olympic message to the walls. The male grooming brands launched an outdoor promotion as part of its ‘Great Start’ Olympic campaign, created by Abbott Mead Vickers BBDO, in the UK a few days ahead of the launch of the long-awaited sport event. Now, three tower blocks in Stratford overlooking the Olympic Park got giant and impressive visuals featuring the brand’s ambassadors Sir Chris Hoy, Liam Tancock and Tyson Gay within their sport activity.